History

Prohibition: How It Broke American Bartending

Thirteen dry years erased sixty years of American cocktail knowledge and rewrote what Americans drink to this day.

By Dmitriy ShteynbukWisconsin, USAUpdated June 26, 20263 min read

The Eighteenth Amendment to the U.S. Constitution took effect on January 17, 1920, and was repealed on December 5, 1933. In between, the United States ran an experiment in legally-mandated national sobriety that failed on its own terms and, incidentally, destroyed the country's cocktail infrastructure.

The damage outlasted the law by four decades. The American bar has arguably never fully recovered.

Where American bartending was in 1919

American cities in the years before Prohibition supported a large, professional, and internationally respected cocktail culture. New York, San Francisco, Chicago, and New Orleans each had dozens of serious hotel bars with named house drinks, disciplined ice programs, and multi-year apprenticeships.

The published cocktail literature was rich: Thomas (1862), Harry Johnson (1882), and dozens of hotel bartender manuals had codified recipes and technique in ways that spread the craft to smaller cities.

What Prohibition did

Legal distilleries closed. Bars closed. Bartenders scattered — the best emigrated to Europe (Harry Craddock to London's Savoy), to Havana (Constantino Ribalaigua at El Floridita), and to Asia. Meanwhile, illegal drinking continued in speakeasies, but with severe compromises.

The most consequential compromise was in raw material. Legally produced spirits were replaced by industrial ethanol, moonshine, and imported liquor of variable quality. To mask the resulting harshness, drinks were sweetened aggressively and buried in citrus and mixers. The Bee's Knees (gin, honey, lemon) is a Prohibition-era formula: honey and lemon can hide bathtub gin.

The long tail

When Prohibition ended in 1933, the country tried to rebuild its bar culture but discovered that most of the working knowledge had died with the previous generation. Distilleries had shut down; the apprentices had gone into other trades. The bartenders who remained were often self-taught from the sweet, mixer-heavy formulas that had survived in speakeasies.

For the next fifty years, American bars drifted toward simpler and sweeter drinks: the sour-mix Whiskey Sour, the flavored-vodka Martini, the frozen Margarita, the Long Island Iced Tea. It was not until the 1990s and 2000s that a new generation of bartenders — working from reprinted 19th-century manuals — began recovering pre-Prohibition standards.

What Prohibition made permanent

Three things. The internationalization of the American cocktail (Craddock, Ribalaigua, and others made the drinks portable). The taste for sweeter, mixer-driven drinks that persists in most mainstream American bars. And the loss of institutional continuity — the apprentice-to-master transmission that had defined the trade in the Golden Age has never been fully rebuilt.

Modern craft bars are, in a real sense, working from books rather than from a living tradition.

Frequently asked

Was Prohibition popular?
Broadly yes at first, mostly no by the end. Repeal was the fastest constitutional turnaround in American history.
Where did the good bartenders go?
London (Craddock, Frank Meier), Havana (Ribalaigua), Paris (Harry MacElhone), Shanghai. Their host cities became world capitals of the American cocktail.
Is any Prohibition-era drink still popular?
The Bee's Knees, the Southside, the French 75, and the Twelve Mile Limit all date to this window and are on menus today.
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